Authors may instinctively recoil in fear at the prospect of having to learn salesmanship skills as one of their required roles. The hard truth, though, is that the author who doesn’t make the effort to cultivate a unique author brand, as part of the marketing efforts...
Selling your self-published book can be a challenge, especially if you’re publishing for the first time and you’re not quite sure how to promote your book. Learning how to market a self-published book and about the tools available to you is a great place to start. 10...
Authors are well aware of the importance of utilizing social media platforms to help market their self-published books. While it is well known that Facebook serves this purpose well, writers are quickly learning how extremely useful Instagram is for writers looking to...
Yes, your book is a fabulous literary work that is destined to impact many a life. It is a work of art, born of deep heartfelt passion. It is a resource of important information or data, a font of knowledge. But guess what else your book is? It is a product. The...
Publishing a book can sometimes make you feel lost like you don’t know what to do next. With so many options and so much self-publishing advice, it’s hard to know where to start. Self-publishing is essentially DIY book publishing–and that means every publishing...
As an author eager to promote your book(s), you want to be able to reach a large number of potential readers — and you want to be able to do it cheaply. Facebook is a rare platform that offers both of these things. Now you may be thinking that you already have a...